details

[not cashing in]

Choosing stylish, eco-friendly apparel should not be a sacrifice, it should be a reward. In that spirit, Beta chooses to surrender its bottom line in order to offer great clothes at a reasonable price because we’ve been there, wearing that one awesome top or pair of funky shorts until it’s warn out because money and margins were tighter than a pair of bike shorts on an elephant. At Beta, we believe looking good and eating should never be mutually exclusive.

[beyond the rest]

In an industry defined by mass production and volume, and style over substance, Beta Clothing Designs Inc. wants to have the smallest footprint while making the greatest impact. The result of every small choice we make is reflected in the clothing we produce, and in the people that choose our brand.